Dr Peter Fraser

Dr. Fraser has co-created annual seminars in Arts Marketing held in the Business School, University of Hertfordshire, for a number of years. An active member of the Academy of Marketing, Dr. Fraser has recently participated in the management of the ESRC national seminar series, Rethinking Arts Marketing. This series which ran from 2005-7 was also hosted by business schools at King's College, The Open University, Bradford, and Stirling, finishing at the University of the Arts, London.