In this six-part lecture series, Professor of Business Alex Edmans will show how psychological biases can distort the financial decisions made by investors, CEOs and citizens. He will also explain how we can be on the lookout for these biases and harness this awareness to improve our own decision making.
These lectures are accessible to all ages and professions – in particular to audiences who might not typically be interested in finance and economics. They will explain how World Cup football results can drive the stock market, why simply changing the name of a stock can cause its price to soar, and how gyms dupe us into buying memberships that we rarely use. Think of a cross between “Freakonomics” and a TED talk but applied to every financial decision.